Our Work
Real results for real businesses. See how we've helped organisations harness the power of AI to drive measurable impact.
/ EXPERIENCE
/ CASE STUDIES
Global Travel Company
The Challenge
Revenue in downward spiral due to insufficient demand and ineffective commercial decision-making.
Our Solution
Combined revenue, sales, marketing and sales data to create a suite of AI models to manage pricing, commission, marketing channels and product investments. Established a culture of experimentation to understand most effective commercial and product levers. Integrated solutions into real time and strategic decision making.
The Result
Proven 10% YoY growth in revenue via daily and strategic optimisation of £100m of commercial investments.
Leading FMCG Company
The Challenge
Tiered product strategy challenged by new entrants and changing consumer preferences.
Our Solution
Combined survey, qualitative, physiological data into an AI market model to understand consumer preference and speed time to market.
The Result
New consumer segment identified and preferred solution taken to market ahead of competition.
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